Art investments have been gaining attention as an investment target in recent years. According to Knight Frank, a British research firm, the world's wealthy invest 5% of their assets in art and other collectible assets.

In Japan, Yusaku Maezawa, founder of ZOZO Corporation, is a prominent art collector, and a painting by Jean-Michel Basquiat, which he purchased for about $57 million (about 6.24 billion yen) in 2016, became a hot topic when it was sold for about $85 million (about 11 billion yen) in May 2022.

For those who want to start investing in art, we would like to introduce six secondary art e-commerce services where you can purchase popular artworks with high investment value.

TRiCERA is currently offering a free gift of materials to help you learn the basics of art investment.

TRiCERA is currently offering a free gift of materials to help you learn the basics of art investment.

How to start investing in art?

In art investment, you first purchase a work of art and then sell it when its price rises to earn a profit. Therefore , if you want to start art investing, first consider how to purchase art work .

What are the primary and secondary markets?

In fact, there are two main markets where artwork can be purchased: the primary market (primary distribution) and the secondary market (secondary distribution).

The primary market is where artwork first enters the market, such as galleries and art fairs.
The primary market is characterized by the availability of new works by young artists and popular artists with high asset value.

The secondary market, on the other hand, refers to auctions where art is bought and sold between art owners. It is in the secondary market that the asset value of an art investment is formed.
The secondary market is where the value of an investment in art is formed. Artworks by artists that fetch high prices at auctions are expected to sell at high prices in subsequent auctions, and thus are in high demand from collectors.
The secondary market functions to increase the valuation of artwork, as prices on the primary market rise as a result of this .......

Advantages of Buying Art on the Secondary Market

Both the primary and secondary markets have circulated works of art with high asset values. In this article, we will focus on purchasing art on the secondary market of the two.

The advantage of the secondary marketisthat you can acquire artwork with a certain level of established asset value.
Only works that have been assessed by experts and judged to have the potential to be sold at a high price are sold at auctions, etc. Therefore, the works that are sold on the secondary market are those that are well known and famous. This makes it easier to obtain works by artists who are well known and have established reputations.

On the other hand, the disadvantage is that the secondary market has a higher price range than the primary market.
However, because many collectors rush to acquire works with high asset value, the primary market, where only new works are available, is often very difficult to obtain.

In addition, works with low circulation prices in the primary market do not necessarily sell at high prices in the secondary market.

If you want to have a collection of artwork that has a certain degree of asset value, you shouldconsider purchasing artwork on the secondary market.

Three ways to acquire secondary market artwork

Here are three ways to purchase artworks on the secondary market.

(1) Auction
②Online sales service
C to C service

①Auction

Auctionsare the first type of secondary market.
Christie's and Sotheby's are world-famous auctions, and SBI Art Auction is held in Japan.

Auctions, where multiple bidders compete for popular artworks, are an excellent stage for raising the asset value of artworks.
The value of each piece is guaranteed to a certain extent.
In addition, many auctions are preceded by a pre-auction viewing, in which bidders are able to see the works before they are auctioned.
This is an advantage because it is possible to see the actual works before bidding.

On the other hand, prices at auctions tend to skyrocket, and there are cases where you may have to pay more than the market price.
In addition to the price of the piece, a commission fee is chargedwhen you win a bid.
Another disadvantage is that the probability of obtaining a piece is somewhat lowbecause several people are competing for a single piece.

(2) Online sales service

In recent years,manyonline salesservices for secondary art workshave appeared on theInternet.
As with auctions, these servicessell works that have been assessed by experts before being put up for sale and have a certain degree of established asset value.

Also, unlike auctions, the purchase price is fixed in advance, so the risk of going over budgetcan beavoided.

Furthermore, some sales services offer art consulting services , which provide advice on art investment and search for artworks with high asset value on behalf of the buyer. This is ideal for those who "want to start investing in art with the help of an expert.

On the other hand , the disadvantages ofonline sales are the shipping feesand the fact that you cannot see theactual piece before purchasing.
(However, some services with a physical store may allow you to see the artwork if you inquire about it.)

C to C services

Secondary art works are also available on flea market services where sellers and buyers trade directly, such as Yahoo!

While these services can sometimes offer bargains at prices lower than the market price, their disadvantage is that the risk of forgeries is highbecause they have not been assessed by a specialist. If you want to acquire a work of art with a guaranteed asset value, this may be a bit risky.

For those who want to buy art: 6 secondary art sales services

In the previous section, we introduced three ways to obtain secondary art. Each method has its advantages and disadvantages, but online sales services are recommended for those who

Those who want to purchase artwork with a certain degree of property value.
Those who are looking for a method of purchase that has a high probability of availability and is less likely to exceed their budget.
Want to receive expert consulting on your collection in general.


Therefore, this article introduces six online sales services where you can purchase secondary art from a buyer's perspective.

Tugboat

Tugboat, a contemporary art gallery, offers secondary works by prominent Japanese and international artists such as Takashi Murakami, Mr., and Javier Calleja. It also offers a full range of art investment consulting services and actual artwork identification services.

• Number of items handled: Approximately 18,400 (including primary works)
• Genres: Contemporary art
• Artists: Warhol, Takashi Murakami
• Price range: ¥8,000 ~ ¥8,926.500
• Features: Consultant Service, Actual Artwork Confirmation Service

Komiyama Bookstore

Komiyama Shoten is a secondhand bookstore that has been in Jimbocho, the town of books, for over 80 years. It is also well known as a secondary gallery that mainly deals with photography and street art.

The online store also sells about 2,500 items, including photographs, prints, and original paintings, mainly by popular artists such as Tadanori Yokoo, Takeru Amano, and Kim Lawton. The gallery has a strong focus on specific genres such as fashion and queer art.

• Number of items: 2537
• Genres: Photography, Posters, Street Art, 3-D, etc.
• Artists: Kim Lawton, Takeru Amano, Tadanori Yokoo, etc.
• Price range: ¥20,000 ~ ¥1,000,000
• Consulting Services: No
• Specialties: Photography, street art, queer art, etc.

Walls Tokyo

Walls Tokyo is a contemporary art gallery with a physical location in Yanaka, Tokyo. The online site offers lithographs and photographs by internationally acclaimed artists such as Hiroshi Sugimoto, Christo, and Gerhard Richter. The appeal of this site is that you can obtain works by well-known artists at a lower price than original paintings.

• Number of items: unknown
• Genres: Lithographs, photographs, drawings, oil paintings, three-dimensional works, etc.
• Artists: Hiroshi Sugimoto, Christo, Richter, etc.
• Price range: ¥20,000 ~ ¥1,000,000
• Consulting Service: No
• Characteristics: Many of the works, such as prints, can be purchased at relatively low prices.

Itsuki Art Gallery

Itsuki Art Gallery is a secondary art sales service that focuses on Japanese artists. The gallery sells works by famous current artists such as Hiroshi Senju, as well as masters of modern Japanese painting such as Kataoka Kyoko, Higashiyama Kaii, and Hirayama Ikuo.

• Number of items: unknown
• Genres: Japanese painting, oil painting, etc.
• Artist Examples: Senju Hiroshi, Kataoka Kyoko, Higashiyama Kaii, etc.
• Price range: ¥10,000 ~ ¥500,000
• Consulting Service: No
• Characteristics: Mainly deals with works by modern and contemporary Japanese painters.

CURIO

CURIO is an intermediary service for the sale of secondary art works by KAWS, Yayoi Kusama, and others. The main service is a consulting service that provides information on artworks and their purchase/sale on behalf of clients, so it is recommended for those who want to consult an expert on art investment.

• Number of works: unknown
• Genres: Contemporary art, etc.
• Artists: KAWS, Yayoi Kusama, Ayako Rokkaku, etc.
• Price range: ¥10,000 ~ ¥500,000
• Consulting Services: Yes
• Characteristics: Mainly art consulting

TRiCERA

TRiCERA is one of the largest global art marketplaces in Asia.
It sellssecondaryworks byinternational artistssuch as Ayako Rokkaku, KYNE, Takashi Murakami to Damien Hirst. In addition , TRiCERA ART has connections with collectors in Greater China, andin some caseshandles works that are hard to find in Japan.

Since TRiCERA has a gallery in Nishiazabu, Tokyo, it is possible to see the works in person before purchasing them.

TRiCERA also offers art consulting services, and while it handles works by top-notch artists who are highly acclaimed worldwide, it also offers a wide range of portfolio proposals, including works by young artists whose prices are expected to rise significantly in the future.This service ishighlyrecommended for those who want to start investing in art but are not sure what to buy.

• Number of works handled: 70 public works + many private works (92,000 works including primaries)
• Genres: Contemporary Art
• Artists (public): Ayako Rokkaku, KYNE, Jeff Koons, etc.
• Artists (Closed): Damien Hirst, Alex Katz, Kotao Tomosawa, etc.
• Price Range: ¥40,000 ~ ¥2,000,000
• Consulting Services: Yes
• Features:
  • 　　We have a primary business, so we can propose portfolios with a view to primary as well.
  • 　　Possible to search for works from our overseas client network

TRiCERA introduces artworks with high asset value

TRiCERA ART offers a Resale service that allows collectors to sell or purchase artwork with confidence.

Furthermore, if you contact us through our official LINE, we will give you priority when your desired artwork goes on sale.

After registering as a friend, please tap "I am interested in art investment.
The curator in charge will ask you about the artist and artwork you are interested in.

Please feel free to contact us via LINE to check the actual artworks at our gallery (Roppongi/Nishiazabu area) and to discuss your art investment.